Returns are the quiet tax on every online store. A shopper buys, the product arrives, it isn’t what they pictured, and it goes back, taking your margin, your shipping cost, and your time with it. In 2025, US consumers returned roughly $849.9 billion in merchandise, about 15.8% of all retail sales. For online-only categories the picture is worse: apparel returns…

Augmented reality (AR) for ecommerce means letting online shoppers view products in 3D and place them, at true scale, in their own environment, using nothing more than their phone’s camera and browser. A customer can see how a sofa fits in their living room, how a lamp looks on their actual table, or how a pair of trainers looks on…

You have eyewear  that you’re trying to sell online, and you’ve discovered the existence of virtual try on software.  You’re on the right path.  But there’s still more to find out before you can get started –  how much does it cost,  how does it work and  how should I go about implementing it?  All excellent questions.  At the heart…

AR is an emerging industry. Businesses are still assessing the  technology and how it can  solve their business problems. As far as eCommerce goes, we’re talking: All important issues AR can solve, but there’s more to it. The AR concept is a bit more complex.  Simply saying yes to AR would be like ordering a steak without further specifications. Sure,…

AR in eCommerce – a brilliant, emerging technology with its fair share of sceptics and companies hesitant to adopt it? I bet you’ve heard this story before. I bet you can feel with a gut-wrenching certainty that you better jump on this train before it leaves the station.  And here’s why:  There’s even a study about how AR affects the…

But are these tools worth the hype? The benefits everyone’s raving about, are they real? And how do you go about taking advantage of them?  Without an understanding of key AR concepts and best practices, you may risk an expensive venture with benefits few and far between.  We’re here to ensure you’re prepared for the journey ahead and reap the…

You’ve been hearing the whispers; customers are talking about digital AR products. Are they expecting to find them on your website and on your app? What happens if they don’t?  Loyal customers will take their business elsewhere. Your market share and revenue will be distributed to those engaging in AR and you can expect a ‘Thank you’ note from your…

Augmented Reality (AR) services. You’ve heard about their benefits and how they work, but how does a company go about adopting them?  AR services are the treasure at the end of the rainbow, but as every Indiana Jones fan will tell you, there are a lot of tricks and traps to survive on the way there.  AR services can be…

So you’ve heard about AR and now you’re wondering how in the world someone goes about creating it? We know the problem.  For many, it’s as though they’ve found themselves in a space race with their competition. The problem is complicated and the stakes are high. If you get it right, you’re Neil Armstrong.  One small step for man, and…

It’s a well known story – an online retailer trying to increase sales, but customers are hesitant to purchase as they don’t know if that jacket, or those pair of spectacles will suit them.  It’s a major challenge.  You need to find a solution to this problem and find it fast. AR solutions are advancing at a rapid pace, and…