Bedroom furniture online, without the risk.

The challenge

Buying bedroom furniture online can be risky

Seeing a piece of furniture in real-world context is critical to the decision to buy. Snooze needed to show product variants that were not in stock in store, and to show online customers every product at true scale and in full detail, so they had the confidence to buy.

As an industry innovator, Snooze wanted a solution that was fast to market, met its brand standard for 3D quality and could be deployed once across every touchpoint, online and in store.

What we built

One platform, online and in store

Snooze onboarded onto Plattar to manage its own 3D content and AR experiences, and deployed:

• A 3D viewer on the product pages of selected furniture.
• A branded AR app for in-store staff, to show customers any variant, on the floor or not.
• 3D content creation and management by Plattar's production team.

The same content powers both. It enriches conversations with customers in store and sits on the Snooze product pages, and creating or publishing an experience needs no code.

The result

Higher conversion than a traditional product page

Products with the 3D experience outperform Snooze's traditional product pages: a 29% increase in online sales conversion, and a 40% increase in add-to-cart.